@snefbysnef Profile picture

Steph Allen

@snefbysnef

Ever curious, always enthusiastic. Content strategy & experience design leader at @Digitas. Former digital strategist at @Velir and Sitecore Strategy MVP.

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Joyfully attending @ButtonConf from the comfort of my home office. It's no surprise, but kudos to the folks who put this hybrid event together. They really thought of everything to make it seamless for those of us at home.


Thanks @madhumithaa!

Awesome Presentation on Leverage External Data Services to Get More Out of Personalization by @snefbysnef @boneladyarts Nice job @DanSolovay for hosting it as an online event, much needed in the current situation! #SUGNewEngland #Meetup #VirtualPizza

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If you've ever wondered how to get more out of #Sitecore personalization using third-party data sources, join my talk Wednesday at 5 ET for @Velir's virtual #NESUG meetup! Register here to get the Zoom invite: meetup.com/Sitecore-User-…


Excited to be sharing the virtual stage with @boneladyarts for next week's SUG New England Meetup! #sitecore #SUG

Update: This will be an online event. Please register and you will receive a zoom invite on the day of the event. Thanks!



It would have been even funnier if there was only one sock, just for the right foot. But I appreciate it either way. Thanks @coveo!

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When I'm not doing digital strategy, ux, marketing, etc., I play the trombone, synth, and sing in a ska rock band called @TipTheVan We have a couple really big shows coming up with bands I adore and I'm super excited!

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Another great event put on by @shegeeksout, starring non-binary Velirian, Meff, speaking about gender in tech at our beautiful @Velir community space.

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Do it! Being an MVP has enabled me to learn, grow, share and mentor in ways I never could have imagined. And it's a wonderful community to boot!

Thinking about applying to become a #SitecoreMVP? Read this question on #SitecoreStackExchange - "What should I expect in the MVP nomination or first-time application process?" bit.ly/2oQ7mMD



"Your competitor can make you better." - @MagicJohnson #SitecoreSYM


This was a great talk on how Sitecore cookies work and considerations for privacy compliance. I highly recommend taking a read!

In case you have missed yesterday’s talk “How the Sitecore cookie crumbles”, you can read all about it here ampleedge.com/blog/how-the-s… #SitecoreSYM



Same! Truly an amazing and thought-provoking talk.

Hours later and still thinking about all the commercial and social applications of emotionally intelligent AI thanks to the insightful presentation by @Affectiva CEO Dr. Rana el @Kaliouby Great way to kickoff day 2 of #SitecoreSYM! @Sitecore @RDACorporation



"Make data a team sport." - @AmandaShiga on a panel discussion about perspectives on trust in an age of privacy and digital caution @Sitecore #SitecoreSYM

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Steph Allen Reposted

Rockin’ the MVP rows. #sitecoreselfie

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"62% of customers say they are in a relationship with a brand." Never thought of it this way, but I think I might be in a relationship with my Instant Pot 😂 #SitecoreSYM


Auto personalization with Sitecore AI?! SO JAZZED. #SitecoreSYM


Steph Allen Reposted

The 2019 EDUCAUSE Annual Conference registration is open! Join IT professionals from around the world to share ideas, grow professionally, and discover solutions to today’s challenges. events.educause.edu/annual-confere… #EDU19

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Pulling data out of GA into R saves time and makes account onboarding easier? Yes please. @adamribaudo at @DAAorg Speaker Series at @Velir

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Steph Allen Reposted

“When we embed instructions where they’re most relevant and helpful, we help our authors build good habits and confidence.” An oldie but a goodie from @webmeadow on making a CMS work for you. buff.ly/2Kapidx


Thanks @vmtheoharis for pointing out my debut in the @Evergage #personalization & #CDP Summit marketing materials, featuring my @hawthornwatchco watch and my darling old colleague, Nidhi. But for real, this was a great conference. You should go. events.evergage.com/summit2019/

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Got this award hand-delivered by @erzr from London today. I'm pretty proud of this achievement, grateful for the support from my colleagues and peers, and pleased that it unexpectedly matches my outfit. #SitecoreMVP

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