Knowing where your best customers come from makes scaling and ad budget decisions much simpler. That’s what #EllyAnalytics is all about — giving you a clear picture of what’s actually happening across marketing, sales, revenue, and margins. Recently, we started working with a…

To truly understand how your marketing efforts pay off, you need reliable reporting and accurate attribution. #EllyAnalytics provides a single source of truth for full-funnel marketing analytics, helping you make better business decisions.

We’ve been hearing about the “death of cookies” for so long that some people still think everything cookie-related is going to stop working any day now. Spoiler alert: that’s not happening. Let’s break it down: 1. There are two kinds of cookies: third-party cookies (the ones…

Here’s a story that made us extra proud of what we’re building at #EllyAnalytics, and I thought you’d appreciate it. One of our clients was a bit skeptical at first about how Elly's #attribution was supposed to be better than their in-house #analytics. Right away, they noticed…

At least you have #EllyAnalytics to back you up with #FullFunnelData to keep #CustomerAcquisition and #RevenueGrowth on track.

Every time people switch devices or their browser clears cookies, #GoogleAnalytics sees it as a brand-new “user,” which messes up your attribution. #EllyAnalytics' attribution is based on Customer Profiles that bring together customer interactions from all data sources, connect…

Are your marketing performance reports showing just averages? When tracking conversion rates, it’s essential to follow the same group of leads all the way from start to finish — gross metrics alone don’t tell the full story. #EllyAnalytics provides cohort-based insights, giving…

🎉🎉🎉 #EllyAnalytics just won The Ventures Silicon Valley award for "Best Traction" thanks to our fast growth and the results we’re achieving together with our clients! We’re focused on helping marketers and growth leaders make smarter, data-driven decisions, and this award…

CEOs, founders and leaders, as you go through 2025 annual planning, remember the following maxim: It's not prioritization until it hurts. In other words, you'll need to cut many GOOD initiatives / projects in order to have the bandwidth and resources focus…

If you want to drive revenue and acquire new customers, you need reporting that reflects the link between your marketing efforts and the bottom line. Otherwise, you'll be stuck generating leads that sometimes convert into sales — and sometimes don’t. #EllyAnalytics closes the…

Good marketing managers aim to drive more revenue from their efforts, but to achieve this goal, they need reporting that covers the full funnel — from ad spend to revenue. But for businesses with long, multi-touch sales cycles, recurring purchases, or complex models, getting…

Felt that pain, because you've been there? At #EllyAnalytics, we don’t pretend that getting full-funnel marketing reporting is easy. But we make it easy for our clients by providing each one with a dedicated team to set everything up and ensure the data in the reports is…

At #EllyAnalytics, we understand that every business is unique. That’s why we provide each client with a dedicated integration team to connect all data sources, collect relevant data, and turn it into actionable insights through dashboards and reports. But when you break it…

Building full-funnel analytics for the first time? Get ready for some tough lessons. It’s never as straightforward as you think. Honestly, it’ll probably take at least four times longer than expected to get accurate, actionable reports. The #EllyAnalytics team has done this…

Frustrated because your boss or client won't spend on brand awareness? They get it's about attention and warming people up, but they want numbers. And it's fair — why invest in something that can't prove it's working? Show how brand awareness connects to the bottom line with…

When you can see exactly how your marketing drives real results at the bottom of the funnel, boosting profits without increasing the budget becomes much easier — but there’s only so far you can go with that. The real power of #FullFunnelAnalytics isn’t just about squeezing out a…

Big thanks to Jonas Stropus from Mira for the great feedback! #EllyAnalytics gave us the clarity we needed on lead performance. Before, we couldn’t track how well leads were converting into paid customers. Now, with Elly, we see both the conversion rates and where those leads…

It's not always easy to explain what #EllyAnalytics is and how it stands out, but it seems like these three steps are making the job easier 😎

This is a pretty accurate representation of how #EllyAnalytics makes marketers happy.

When you're evaluating marketing performance, it’s crucial to nail down your success metrics (basically, what’s the end goal of all your marketing efforts) and pick the right attribution model that fits your marketing channel mix. I get it — #EllyAnalytics offers a ton of…