"Hey Rand, can you guys crawl all the LinkedIn profiles of people with 'VP Engineering' in their title and tell me what their interests are?" Me: "WHAT?! That's crazy hard. No way." @caseyhen: "Actually, I did that. Here you go 👇"

This is a thing of beauty in Technical SEO. I’ve been working with this eCommerce store on various aspects, with one of them being related to better visibility in free product listings. With this change, earlier this year they increased their eligibility for these features…

New standards are being developed to extend the Robots Exclusion Protocol and Meta Robots tags, allowing them to block all AI crawlers from using publicly available web content for training purposes. The draft proposal developed by @facan and Krishna Madhavan - as part of the…

Today we released the November 2024 core update. We'll add it to our ranking release history page in the near future and update when the rollout is complete. For more on core updates: developers.google.com/search/updates…

Get tips for managing duplicate content on your website. 💻 ➡️ goo.gle/3O1OzGI Join @g33konaut on YouTube as he dives into canonicalization, HTML tags, and more.

Hey SEOs, I created an extension that lets you visualize GSC data in more meaningful ways.👇 chromewebstore.google.com/detail/advance… Now you can view data in daily, weekly, monthly timeframes. Draw trend line and moving averages, and add annotations. @googlesearchc @JohnMu @danielwaisberg

Changed my favicon to 96x96 px and a couple of days later I no longer have a globe in the SERPs.🦾

Why am I ranking in position 1st and I've lost so much organic search traffic for the same queries? Here's what to do 👇👀 There's an ongoing shift in organic search traffic behavior due to the increase and continuous shift in SERP features: products or videos carousels,…

ChatGPT Search vs Google SERPs: * When comparing the experience with the results of ChatGPT Search vs Google SERPs, ChatGPT Search Excels with Informational, long-tail conversational Queries, mainly due to the summarized answer format, highlighting the sources that are easy to…

Awesome new + free SEO Chrome extension for Google Search Console named 'Gandalf'. Create instant visualisations with your GSC data. Note: owner confirmed data is only processed in GSC – not sent anywhere. Also, remember to click 'open the door'. Install:chromewebstore.google.com/detail/gandalf…

The elephant in the SEO room nobody talks about: Branding. Why is branding, in particular, brand positioning critical for SEO? Brand positioning “aims to create a unique image, value proposition, and identity for a brand in the consumer's mind.” We can argue the sites that…

New SEO article: Affiliate sites are getting absolutely hammered in search. Forbes, CNN, WSJ + more are seeing massive declines in affiliate sections: This is a great article from @glenngabe that showcases the massive drops that many affiliate sites are seeing massive declines…

Google is removing the Sitelinks Search Box starting on Nov 21 this year: * Google has noticed that usage has dropped. * They expect to help simplify the search results. * The change will apply globally across all search results, in all languages and countries. * This doesn't…

Google now labels the "Helpful Content System" as a "Retired System" along with Panda, Penguin, and Hummingbird. The previous page explaining the Helpful Content Update / Classifier / System has been deleted. h/t @gaganghotra_ developers.google.com/search/docs/ap…

Looks like something significant changed in Google's algos in mid October. Kevin says the 14th. I thought it was the 13th. Lots of sites with jumps or declines in traffic.

Ready to use Google Trends data like a pro journalist? 🕵️‍♀️ → goo.gle/3YfYltl This week's Google Trends Tutorial covers using search insights to enhance your stories, plan content, and monitor breaking news. 📰

Sadly, I see SEOs often overlooking the power of branded rankings/traffic as part of their SEO strategy. My goal in SEO processes is to achieve a nice balance of branded & non-branded rankings, traffic and conversions because: * Although when you start with a newer company, it…

Ecommerce SEO Tip: if you work with a site that has an online store and physical locations, this is a non-brainer to have in place (many sites don't). Within Google Merchant Center Next, there is a section that you can access under Settings > Add-ons to enable "free local…

Google Search with generative AI throughout the search results, things to know featured snippets, etc seroundtable.com/google-generat… via @SachuPatel53124

Here we go. More AI lawsuits -> News Corp Sues AI Search Startup Perplexity for Copyright Infringement "News Corp. on Monday sued artificial intelligence search startup Perplexity for allegedly “engaging in a massive amount of illegal copying of publishers’ copyrighted works and…