nick doren
@nckdorenhelping brands grow profitably @hausanalytics // bootstrapping a small brand // @villanovau grad
Similar User
@drjonathansnow
@andrewbcase
@HireFireTeam
@connorrolain
@codyplof
@AlexaKilroy
@AY_Orbach
@MattiSchroder
@drewfallon12
@shrayvj
@JeremiahPrummer
@benschreiber_
@stevenborrelli
@couuor
@PhilKiel
why does every ‘DTC tech stack that took us from 0 - 8 figures’ tweet go viral?
been out of inventory for a small brand i've been working on for the last 3 months and just re-upped the ad account this weekend what is up with these wild meta traffic quality swings day to day? (sunday vs. monday) super low volume spend ~$500 / day but this is crazy
This is very budget dependent - we have tested this many times at @HausAnalytics For lower spenders: the next $ is always best spent on conversions For bigger spenders: bidding on conversions gets saturated and the next most efficient $ may be spent on reach / VVs
💰If you want conversions choose reach! It’s strange but true. When choosing your objective for advertising on Meta, choosing reach delivers 50% more incremental sales than spending the same money on a conversions objective* 🧵Thread 1/6
Just wrapped up a test showing that switching from 7 day click 1 day view to 7 day click led to a 66% reduction in Cost Per Incremental Conversion on Meta $606-->$202 When brands reach a certain size it is just too easy for Meta to lob up easy non incremental 1dv conversions
great convo here and well worth an hour of your time
In the most recent episode of the @MobileDevMemo, I discuss all things advertising measurement with @oliviaakory from Haus. We had a fantastic conversation! mobiledevmemo.com/podcast-how-to…
Don Bosco (N.J.) Prep guard Dylan Harper — the No. 2 prospect in the ESPN Class of 2024 — is committing to the Rutgers Scarlet Knights, he tells ESPN. Harper is making public that decision at the @Fanatics offices in New York shortly.
It’s ironic that the amount of work trying to crack performance at $50 / day spend cap on a new ad account is more than the amount of work required to crack performance at $500 or $1000 / day on an uncapped account
nothing worse than creating the perfect landing page and seeing the whole layout go to s*** on the first microsoft clarity screen recording bc the user is on a first gen iPhone SE from 2016 with a microscopic screen width
The double edged sword in DTC marketing: Early success is heavily determined by Facebooks ability to get you in front of in-market buyers ready to purchase right now That same ability can hurt brands at scale generating demand in multiple places because it puts them in front of…
Using site wide conversion rate as a guiding metric doesn't make sense It makes you over spend on less incremental BOF tactics to juice your numbers and pull away from channels that are filling the funnel with new users Most think of CVR as a function of CRO but it is I maybe…
1/9 iOS17 feels like iOS 14 all over again. Spent my Sunday unpacking what I think it means for growth marketing… but does it really matter anymore? 🧵👇
Brand new product on a brand new pixel with Purchase optimized campaigns - $50 AOV You'd expect to see purchases after what $ amount spend on Meta:
Google shopping experts: Is there a way to get an approved promotion into Merchant center that reflects your new customer pop up discount?
Is the sequel as good? That's always the question, right? @jlnahorski @sourfraser and I anguished over it the last six weeks. creativeos.io helped over 500 brand owners take the idea in their heads into their ad accounts. How could we do it again and better? We…
United States Trends
- 1. #DWTS 42,6 B posts
- 2. Chandler 22,1 B posts
- 3. Ilona 7.556 posts
- 4. Carrie Ann 3.710 posts
- 5. Stephen 53,6 B posts
- 6. #WWENXT 25,2 B posts
- 7. Duke 31,3 B posts
- 8. Cooper Flagg 1.994 posts
- 9. Joey 21,1 B posts
- 10. Danny 41,5 B posts
- 11. Rockets 26,1 B posts
- 12. Finch 3.582 posts
- 13. Houston 39,2 B posts
- 14. Dame 53,5 B posts
- 15. Sengun 2.905 posts
- 16. Randle 3.412 posts
- 17. #kubball N/A
- 18. KJ Adams N/A
- 19. Rudy 33,6 B posts
- 20. Rob Dillingham 1.302 posts
Who to follow
-
Jonathan Snow, DMD
@drjonathansnow -
Andrew Case
@andrewbcase -
Jess @ FireTeam 🔥 An agency on fire...
@HireFireTeam -
Connor Rolain
@connorrolain -
Cody Plofker
@codyplof -
Alexa Kilroy
@AlexaKilroy -
AJ Orbach 🐳
@AY_Orbach -
Mathias Schrøder
@MattiSchroder -
Drew Fallon
@drewfallon12 -
Shray Joshi 🧙♂️
@shrayvj -
Jeremiah Prummer
@JeremiahPrummer -
Ben Schreiber
@benschreiber_ -
Steven Borrelli
@stevenborrelli -
Connor MacDonald
@couuor -
Phil Kiel
@PhilKiel
Something went wrong.
Something went wrong.