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Google says blocking cookies entirely could harm privacy, suggests capping data obtained on users wsj.com/articles/googl… via @WSJ
Google Cuts Off Adobe’s DSP From Its Ad Exchange adweek.it/2P5JtgR
New bill would ban autoplay videos and endless scrolling theverge.com/2019/7/30/2074… via @Verge
Alphabet boosted its market cap to more than $860 billion, according to FactSet, adding roughly the value of Morgan Stanley in a day wsj.com/articles/googl… via @WSJ
Some of my thoughts on Google spurred off by Unified Pricing changes.
Are Unified Pricing Changes Good For #Publishers Or Good For @Google? bit.ly/2NSgrAP by @slayser8, @newscorp
Who's ready for free food and drinks on a Times Square rooftop? We are! 🙋🏼♀️🙋🏽♂️We're excited to host today's @AdMonsters Meetup discussion on #emailmonetization and #marketing! Last chance to reserve a spot ⬇️ bit.ly/2J2K9yn
Exciting new #neuroscience #research from @integralads: Did you know that people like online ads significantly more (+74%) if the ad is adjacent to high quality content? This is the brand suitability halo effect, read more in the full report: integr.al/2kbWqXM
The definition of inventory quality has evolved & our industry must move beyond #adfraud alone. Download "Understanding Inventory Quality: Thinking Beyond Bots" for insights into what both buyers & publishers should be aware of to thrive: bit.ly/2DRpYD1
Pretty funny how Amazon just shows up to the party fashionably late and takes a seat at the head of the table like they've been there the whole time. wsj.com/articles/amazo…
Strong move. OpenX commits to $110 million Google Cloud deal reut.rs/2sL3Rpp
I just registered for Programmatic World Forum San Francisco, February 7, 2019. ti.to/world-forum-di…
Christmas came early this year. Multimillion-Dollar Oops! Google Will Pay Publishers For ‘The Night Of The Yellow Ad’ adexchanger.com/online-adverti… @AdExchanger
Are we being coy? Reaching the unicorn 18 - 34 male gamer on a young platform where Amazon data integration is inevitable. $1B is only the beginning for Twitch. adexchanger.com/ad-exchange-ne… @AdExchanger
For website publishers and app developers that sell display advertising, viewability is a term you’ve heard before. hokupeters.com/blog/2018/10/5…
Ad viewability hits record high in UK. Two-thirds met standards. marketingweek.com/2018/10/01/ad-…
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