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@TatariTV
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Is DSP technology truly the future of TV advertising? This @Digiday piece argues otherwise, highlighting the limitations and evolving needs of the industry. As we rethink our strategies, it's crucial to consider: Are we clinging to outdated models, or are we ready to innovate…
A common misconception among many brands is that you need a big budget to start TV advertising. As @SeedHealth has proven, that’s not the case anymore. Seed Health, a leader in research-backed probiotics, started with the crawl, walk, run approach, which led to doubling…
When social media ads keep you up at night, remember there are other ways to grow! @wonderadstatari helps small businesses use TV ads to acquire customers affordably and track key metrics like CAC & ROAS. Say goodbye to sleepless nights and hello to growth!
Time for a CTV Tax Review! 📺💰🔎 As April 15 rolls around, we're not just talking personal taxes – it's time we shed light on a hidden tax draining your advertising budget: the AdTech tax. In a recent study, we uncovered how the AdTech tax inflates CTV campaign costs, with…
Television advertising still works but it’s challenging if you don’t have buying power. By aggregating my buys across all of my companies I solved this problem. It’s a new service called WonderAds.com that I’ve created from my portfolio.
Discover the truth about CTV fraud with real data, courtesy of @Tatari As marketers, we must confront this issue head-on, start measuring based on real outcomes. Let's spark a conversation and drive change together: tatari.tv/insights/ctv-f… #CTV #AdFraud
#CTV Ad platforms are using display ads to make performance look better under the guise of "Audience Extension or Multi-Touch" and a blended CAC. Here’s how they do it. adexchanger.com/tv-and-video/i…
LEADERS & ANTI-TECH FOLKS: 1,000+ STARTUPS JUST LIKE THIS ARE ABOUT TO IMPLODE — BECAUSE THEY DEPOSITED THEIR MONEY IN A BANK ACCOUNT WITH A TOP 20 FIRM THE CONTAGION HAS ALREADY STARTED — YOU JUST CANT SEE IT YET
Hi, I’m Lindsey. A bit about me: - Ohio mother of 4 - I employ a team of 15 as a start-up founder & CEO of Strongsuit - drive a used Honda Odessey - husband works in manufacturing - The financial future of my company, team and family are at risk w/ the collapse of SVB (1/23)
Let’s go @Delta!
@delta if you had a partnership with @thanksboomerang I’d have my jacket back. Please partner with them! @PHXSkyHarbor please find my jacket and return it :(
@delta if you had a partnership with @thanksboomerang I’d have my jacket back. Please partner with them! @PHXSkyHarbor please find my jacket and return it :(
Lo and behold.. this is actually pretty cool! @_TheViewPoint_ @andyschonfeld #ecommercebusiness #ctv #cantfindTatariTwitter
This, out of #Ukraine, is 100% one of the most incredible videos I have ever seen. This Russian POW has the heart of a lion 🦁
The TV measurement space is red hot. Check out the NBCU RFPscape released by @kellyabcarian! #BeetRetreat
Exciting news! @MadeInCookware and @TatariTV saw a 20% lower CPA, and reduced time to conversion by 33% in a recent connected TV campaign using Unified ID 2.0. Learn more in The Current: thetradedesk.com/us/news/how-ui…
Congrats to our friends at @fiverr on your #SuperBowl TV ad!
Opportunity knocked, @therealfstl1992 answered. Their incredible story is exactly why we teamed up to make our big game commercial. With the right talent, you can build anything—even a press conference parking lot. #GoBigWithFiverr
Jordan Gladstone, @davesavesyou shares with Philip Inghelbrecht (@Inghelbrecht) @TatariTV how they have grown their acquisition strategy from the usual digital channels, podcast, and radio, to include TV #IABBrandDisruption
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