@alexdbauer Profile picture

Alex Bauer

@alexdbauer

Former Head of Product @branchmetrics. Topics: app growth, mobile marketing, user privacy, attribution and measurement.

Similar User
Mobile Dev Memo photo

@MobileDevMemo

Eric Seufert photo

@eric_seufert

Marketecture photo

@marketecturetv

Paul Bannister photo

@pbannist

Branch photo

@branchmetrics

Thomasbcn photo

@Thomasbcn

Growth Gems photo

@growthgems

The Last Party Cookie 🎉🍪 photo

@humanpropensity

Sub Club photo

@SubClubHQ

Meg Graham photo

@megancgraham

Phiture photo

@phiture

Sylvain Gauchet ⛏️💎 photo

@sylvainww

Alex Cone photo

@alextcone

Myles Younger 💡 photo

@Myles_Younger

Drew Paquette photo

@paqitup

News: I'm not at @branchmetrics anymore, and I'm not even in the mobile world…but I AM still working on attribution… for enterprise B2B teams! Could there be any better way to kick things off than a manifesto containing lots of controversial examples? upside.tech/blog/quest-for…


Alex Bauer Reposted

Stop referring to “the AI market.” Unless you’re competing with OpenAI, that’s not your market. Chatbots, SEO tools, content-creation, design tools, and other now-AI-based applications are vying within existing, saturated markets. Hard to win there: longform.asmartbear.com/ai-startups?ut…


Alex Bauer Reposted

Two days ago, Apple published a list of SDKs that will require a Privacy Manifest & signature starting in Spring 2024. The list includes SDKs used in cross-platform development (Cordova, Flutter, Unity) as well as several SDKs related to Google Firebase. developer.apple.com/support/third-…

Tweet Image 1
Tweet Image 2
Tweet Image 3

Well, that's good news. (from iOS 17.1 Beta 3 release notes, last week) developer.apple.com/documentation/…)

Tweet Image 1

Don't worry…Google might be giving up on deep linking, but @branchmetrics isn't going anywhere 😇 branch.io/how-to-migrate…

Tweet Image 1

Outstanding new article from @asmartbear Covers everything I know about strategy…and so much more. longform.asmartbear.com/great-strategy/


Great job on v2, @BearNotesApp After 24 hours with it, looks like you've pulled off a miracle: ground-up rewrite that hasn't broken anything, adds a bunch of cool stuff, AND fixes pretty much every little rough edge I'd ever found 👏.


Alex Bauer Reposted

As usual a stellar mobile growth newsletter by @alexdbauer ft. -Google video ads scandal -ASA new today tab -Meta apk downloads from ads -iOS17 FP prevention & link tracking -Pmax cases -SKAN adoption news.mobilegrowth.org/issues/56#start


Yea, Vision Pro seems cool (and I bet it has deep links). But the iOS 17 privacy changes are a Pretty. Big. Deal. We watched all the videos, read all the docs, attended all the Q&A sessions…and then wrote the full report so you wouldn't have to ✌️. branch.io/resources/blog…


Alex Bauer Reposted

I'm excited to see what is revealed in the #WWDC2023 developer sessions this week. Apple hinted at SKAdNetwork 5.0 during the keynote today. (h/t @alexdbauer)

Tweet Image 1

Alex Bauer Reposted

I was really curious to know what % of traffic is SKAN 4.0 enabled, and the guys from Kayzen.io were kind enough to share the latest numbers with me. 🧵Thread 👇


Alex Bauer Reposted

What if you could build a contact list of AI personas who learn from your conversations and help you with day-to-day tasks? Well that's what I've been working on! I'm excited to share my first #BuildInPublic project with you, @RoleplaiChat 🎭 roleplai.co 👇


Alex Bauer Reposted

Mobile Growth Crystal Ball: 2023 @peggyanne of Mobile Groove Reggie Singh of @adjustcom, Bessie Byeon of @liftoffmobile, Alex Bauer of Branch, Natalie Drozd of Fabulous, Daniel Tchernahovsky of @Applovin and Marianne Clerc of @Adikteev weigh in. More: mobileuseracquisitionshow.com/episode/2023-p…

Tweet Image 1

Looks suspiciously similar to the App Store homepage in 2022…🫣

Yahoo!'s homepage (1994)

Tweet Image 1


Great role with an exciting team! 🤩

Day 2 on the @shop team 🛍 ps. we’re hiring! come build the future of shopping with us >> smrtr.io/ct9Mt

Tweet Image 1


Yep, that would be Apple using push notifications for personalized advertising 🫣

Tweet Image 1

Loading...

Something went wrong.


Something went wrong.