Paula Mantle
@PaulaMantleVP of marketing @branchmetrics, photographer, #sjsharks devotee, Bay Area native, vegetarian, MBA @SJSU, former @Conviva, @SAP, & @RegaleWinery, views my own
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Excited for @branchmetrics to be on the @cloud100 list for another year! Congrats to our amazing team who made this possible!!
Its Cloud100 Time!!! Each year, alongside our partners @Forbes and @salesforceVC, we @bessemerVP spend countless hours with the most impressive Cloud startups on the planet ☁️ 2022 was by far the highest bar of all time. Congrats to all of the honorees! forbes.com/lists/cloud100…
Nova has been acquired by @branchmetrics What changes? Nothing! Nova remains the same Nova it's been all these years, which is fully focusing on user customization, but we have the ability to do many other things going forward. Full details: novalauncher.com/branch
.@NovaLauncher and @SesameNinja are now part of Branch! We’re excited to combine forces to create new and better ways for users to discover and engage with apps. prn.to/3ce46mS
Join us for a special Star Wars-themed event as we share best practices from some of the popular use cases for Branch products and as we walk through the latest Branch product roadmap with a focus on the most exciting highlights. Register Now: branch.link/webinar-produc…
Branch's @mada299 shared her founder story and top 3 tips for building a company: 1) Start building 2) Keep on building 3) Do things that don’t scale Learn more via @ENVrabie / @TheRecursiveEU therecursive.com/madalina-seghe…
We're proud to share Branch has been selected by @Awin_Global as a #Power100 partner 💡 in the Outsourcing Innovation category, for helping businesses by removing the burden to develop tech in house! #AwinReport blog.branch.io/power-100-by-a…
The people are the #1 reason we love working at Branch and Ariana Goodell epitomizes this, which is why she's been chosen as our first employee highlight! Read her story to learn more: blog.branch.io/branch-employe…
Excited to share @Forbes ranked Branch as one of America’s Best Startup Employers 2022! This is a testament to the work, passion, and dedication of all our employees - you are what makes Branch special. Join us, we have 100+ open positions! branch.link/open-reqs
To the women who build, grow, and win together, we applaud your spirit and recognize your contributions today and every day. #lifeatbranch
Join our @NickCicero on Feb 23rd alongside peers from @TwitterSports, @SBNation, and @AmpereAnalysis for a conversation on how rights holders, broadcasters, and content publishers are serving fans as they consume sports content in a variety of mediums.
While streaming peaked during halftime, Twitter engagement peaked as soon as the game ended. See how the Super Bowl unfolded on streaming and social in our latest Streaming + Social report.
In an ever-competitive market for viewers attention, @hbomax, @netflix & @PrimeVideo are betting on communities with affinity accounts. Dive into the success of accounts like @FANologyPV, @HBOMaxImpact, & @strongblacklead in our latest blog! ⬇️
$ROKU Challenges Aren't Just Valuation, Morgan Stanley “Roku continues to be the leading streaming TV platform in the US and per Conviva's 4Q report (see here), its engagement share ticked up to 41%. However, it terms of US Active Account growth, we see two headwinds. First..
My latest @conviva report 🏈📈🤯
🚨🚨 If you see one infographic from the #SuperBowl, make it this! See how concurrent streams tracked throughout the game, alongside @Twitter engagement! Concurrent viewership peaked during halftime, when 13.4% more viewers joined the audience per minute on avg.
While I'm at it, here are some additional viewing data. The average minute audience during halftime was 13.4% higher than the average during game time with the peak in viewership for the evening coming at the end of the halftime show. 📊 @conviva
Big screens still reign supreme with 78.4% of viewing being on televisions with Roku, Samsung TV, and Amazon Fire TV accounting for an impressive 68.5% of big-screen viewing share. 38.4% of which came from @Roku 📊 @conviva
This year's #SuperBowl was one to remember, on and off the field! - Viewership peaked during the halftime show - Both teams gained over 100k followers on @tiktok_us - 78.4% of viewing was on televisions - Cincinnati over-indexed in streaming viewing by 35% Read more ⬇️
More stats from the @conviva #SuperBowl report that just dropped - Viewers consumed 138 minutes per unique device - In a 24-hour period, the @RamsNFL gained 291.7k social followers, the @Bengals gained 228.6k. Both teams gained 100k+ followers on TikTok conviva.com/state-of-strea…
The Super Bowl on 13 February saw a number of sporting first on the field of play and also on screen as, according to data from @conviva , a number of landmarks were made, especially with streaming. rapidtvnews.com/2022021562063/…
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