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McFranchisee

@McFranchisee

Proud McDonald’s franchisee 🍔🍟. I share my aches, pains & successes as an owner operator. I’m all about the Double C: Customers + Cash Flow Formerly McD_Truth

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Hearing alot of McOpCo’s are changing hands 👀


$mcd dropping some Holiday Cups 🇺🇸- @doodles (possibly with some other collabs, non-confirmed pic below) 🇵🇷- Three Wisemen & others (nice to see a true holiday cup option) 🇨🇦 - Grinch PS - I’ve never heard of doodles, have you?

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$mcd 🇨🇦 has holiday Grinch cups. I absolutely love it! True story: years ago, I was involved in a marketing promotion where we had a possibility of teaming up with The Grinch franchise (not a national promo). They ended up not partnering with us, no need to air the dirty laundry…



What’s a cardinal rule in your line of work that was never broken 10 years ago but now thrown out the window? Me: McD webcasts/calls during lunch peak.


$mcd collectibles (cups, plates, etc) have been and are a huge success. Would love to see a future merch collab with a dessert bowl used for a special dessert (such as an apple pie a la mode). No ice cream machine jokes needed😇

The McDonald's Babe movie promotion was initially designed to be much bigger than just a Happy Meal. The star of the show was this BABE ICE CREAM BOWL! Another cool idea that never saw the light of day. (1995)

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$mcd 🇫🇷 dropped some new hot sauces this week with some cool packaging with a collab with Hot Ones Most often, QSR hot sauces are typically mild due to the mass consumer target market. I have yet to think any QSR hot sauce was truly “really hot” but I do hear the Thai one is not…

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McDonald's has released a Hot Ones collab in France!

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What is the most underrated dipping sauce in QSR? (need to have 300+ locations) 1. Braum’s Sauce @Braums_IceCream This is a regional chain in the south. Family owned, vertically integrated. Great dairy. Sauce is 10x better vs @raisingcanes 2. Sweet Heat @Popeyes I have…

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Background In 2018 $McD Corp & the franchisees had some tension between them and it kept getting worse. In fact, about a year later operators protested by being silent (not talking to MHQ) for a long period of time. First & only time this has ever happened. Someone made this…


I was today years old when I found out the @ChipotleTweets round trays have a tray holder on the side of the trash bin 🤯 Is this new or have I been oblivious for the past two decades?

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How do you know when a @McDonalds Happy Meal promotion is successful? Sadly when customers try to buy them secondhand & the market is absolutely flooded with fakes from China. Huge demand. Hopefully we can replicate it again next year.

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Remember when $LW closed a plant and the media tried to blame $MCD, saying people weren’t buying our fries because they’re too expensive or trading down to smaller sizes? Well, not a single fry from that Lamb Weston plant was destined for McDonald’s—not one! And guess what? LW is…


Customers are loving the new $mcd Chicken Big Mac. I had a GM tell me today that he sells more Chicken Big Macs vs the OG & I didn’t believe him, they were right! 🍔 🍗

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i got a surprise for u on the @kaicenat stream tn

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It’s bc $mcd hasn’t had a massive food borne illness scenario in over 4 decades - 40 years!!! That is a crazy stat, especially with the volume and number of locations we have. In my estimates, we sell 2,000,000 Quarter Pounders a day in the Us.

🍔 A Deeper Dive: Bill Marler, the attorney who has represented victims of foodborne illness outbreaks for more than 30 years, joins the Restaurant Business podcast to talk about the McDonald’s incident. 🎧 Listen and subscribe on Apple Podcasts or Spotify.



$mcd 🇨🇦 has holiday Grinch cups. I absolutely love it! True story: years ago, I was involved in a marketing promotion where we had a possibility of teaming up with The Grinch franchise (not a national promo). They ended up not partnering with us, no need to air the dirty laundry…


$mcd getting no love in the media US had positive sales: +.3% I wonder how many concepts will report in the positive territory?

McDonald’s sales fell short of Wall Street’s expectations in the third quarter amid weakness in international markets bloomberg.com/news/articles/… via @business



My $mcd comp sales felt like they were creeping up to 2021-2023 levels again….

In short: McDonald's sales had been generating real momentum and it stopped once the e. coli outbreak hit. The company believes that the worst is behind them and it is prepared to do what's necessary to regain that momentum. $MCD



Quarter Pounder Sales will resume this week in Colorado & surrounding areas. $McD Corp released a statement tonight, NO e coli in our beef supply. Not sure the last time a Sunday PR was issued by MHQ. corporate.mcdonalds.com/corpmcd/our-st…


About 100 days after @sonicdrivein introduced their FUN.99 value menu, they’ve already changed half of it. In my opinion, they had to call an audible. Typically, you don’t launch a major platform only to make significant changes so soon. Not only is it costly, it’s also confusing…

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Checked out @sonicdrivein last night and they put on a MasterClass for discounting. Here’s a free MBA biz school lesson for the masses: 1) Advertise to bring them in but do not down sell a current customer. Their advertising is all about $1.99 but you don’t see that anywhere on…

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lol, i definitely wasn’t expecting this on a saturday night🍦 What out @middlebycooking /Taylor😆

WHEN I’M PRESIDENT THE MCDONALD’S ICE CREAM MACHINES WILL WORK GREAT AGAIN!

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