Braxton
@IOCABraxtonCoffee-addicted banking escapee turned marketing madman | Copywriter jamming to tunes while flipping funnels | Embrace the ☕️ feel the 🎧 get the 💰
9 years ago I learned how easy it is to loose everything…. And gain it back. I lost the ability to walk. Yes. That’s kinda hard to imagine for most of us. So how what happened? {A thread}
How far are you willing to go for the things you believe in? How much harder do you want to work at it when others doubt your ability? These are the REAL questions.
Iced coffee is always reliable. Great for a hot day. Great for a cold day (when the heater is going). Always taste’s great. Always looks great . Gets me going. Can’t go wrong. Just don’t let the ice melt before you finish it. It just does something that upsets the…
Some days, you just feel off of your game. Not getting the responses that you usually do. Feeling stuck or hung up on things that normally don’t bother you. Things taking way longer than they would any other day. It happens. As long as you show up, then you’re doing it…
Copywriting Tip: Before you start writing your copy, identify: 1) What you want them to know 2) What you want them to feel 3) What you want them to commit to Need a mnemonic to remember it? Use “KFC”.
Always irritating when a potential clients ghosts you after you give them some value and go above and beyond. Oh well, just saved myself from working with a horrible client. Into the forever follow-up list though.
A few of my favorite segments are: - VIPs - Repeat Buyers - First Time Buyers - Engaged Subscribers - Gender-Based Segments - Geography-Based Segments Segment your list using these (and others). Send different emails to each segment. Make $$$
"How are you growing so fast?" I started 56 days ago. 3655 posts. That's 65 posts per day. Volume. Just. Post. More.
Was just given the secret to getting more sales calls. Stoked to implement this.
Email marketers, Here’s a bunch of email campaigns you can send: - Holidays - Gifting - Social proof - Educational - Product launch - Current event - Team focused - Community focused - Testimonials - Giving back - Flash sale - Company birthday - Giveaways Steal these!
Pro sales tip: Stop using "I" and "You" so much. Start using "We" more. You're in it together.
This man has infinite wisdom 🫠
Copywriting is more about psychology than it is about writing. Here are 9 psychology-based copywriting tactics to boost your conversions. From a $150M email marketer:
Putting yourself in situations to get rejected or told no is just micro-desensitization. If you have the fear of rejection, then conquer it with a TON of rejection.
Had a conversation with an eCom brand owner recently, and they asked me: “Why should we choose you over a full-time employee?” Love this question. I kept it brief for him… But here’s a longer list: • Expertise with multiple clients: Each team member is working with multiple…
Stop the mass consumption. Start the mass creation. Dreams are built not consumed.
So I decided to open one of the mock emails I wrote back in the day. This email about an imaginary energy drink company actually got me hired for a copywriting agency. And I recorded a video of me breaking down my thought process while writing it. So if you want to know why…
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