@AnneMarieCCA Profile picture

Anne Marie Forsyth

@AnneMarieCCA

Executive Chair @CCA_Global - Regular blogger, wife and mother of 2 (3, if we count Ted my border collie).

Joined February 2011
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Lovely sail on Barra ferry - very quiet like a lovely cruise ⁦@CalMacFerries⁩ ⁦@BarraIsland

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Fight fraud, not customers - Fraud is now 40% of crime costing the UK nearly £7bn. Why is that important for the customer service operation? Tune into my latest Vlog with Matthew Addison, Chief Revenue Officer at Smartnumbers where we explore the latest…lnkd.in/eiPjz_Ww


Great expectations.... or not? I’ve lost count of the number of times the phrase ‘rising customer expectations’ is the basis for presentations over the last couple of decades. It’s a kind of given, following the logic that as technology and science gallo…lnkd.in/e4PYufHK


We had a fantastic CCA Global CEO Industry Council session in London yesterday kindly hosted by Capita Experience. We talked many things on future #cx trends and insights with a particular focus on the role of #leadership to navigate towards a new and imp…lnkd.in/eyeevNxY


There is a common thread that runs throughout the CCA Global network that allows us to engage with so many different brands, personalities and industries. The desire to share and collaborate openly and honestly to promote personal growth, but also to see…lnkd.in/epbe8m94


Great to arrive in Oban on Isle of Lewis from Barra & smooth crossing thankfully ⁦@CalMacFerries⁩ ⁦@CalMac_Updates⁩ enjoyed the breakfast too!

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Anne Marie Forsyth Reposted

please nominate:- SC014924 - Canine Concern Scotland Trust @TherapetC @CanineConcern movementforgood.com


Anne Marie Forsyth Reposted

𝐓𝐡𝐞𝐫𝐚𝐩𝐞𝐭® organised "𝐏𝐚𝐰𝐬 𝐀𝐠𝐚𝐢𝐧𝐬𝐭 𝐒𝐭𝐫𝐞𝐬𝐬" event with '𝐒𝐜𝐨𝐭𝐭𝐢𝐬𝐡 𝐄𝐯𝐞𝐧𝐭 𝐂𝐚𝐦𝐩𝐮𝐬' (SEC) 4 their staff -Glasgow ~ Therapet's attending: 𝐌𝐢𝐥𝐨, 𝐌𝐨𝐫𝐠𝐚𝐧, 𝐁𝐨𝐧𝐧𝐢𝐞 & 𝐃𝐞𝐱𝐭𝐞𝐫 @SECGlasgow @TherapetC @CanineConcern @burnspetfood

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I'm delighted to announce that my blog is back! Life happens as we are busy making plans. This was certainly true for me last year when an unexpected illness meant taking quite a few months to recuperate. Having rarely been ill in my life - not even Covi…lnkd.in/e4hCkV38


CCA Global is celebrating International Women's Day 2023 by launching a new Women in Leadership awards programme to recognise the outstanding capability across the customer service and CX community. CCA Women in Leadership Awards recognise the leadership…lnkd.in/eU_6dDFm


Beautiful dusk tonight Castlebay ⁦@BarraIsland⁩ after cruise like crossing on Isle of Mull ferry⁦@CalMacFerries

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Anne Marie Forsyth Reposted

@TherapetC 𝐉𝐞𝐭𝐭 with volunteer 𝐃𝐨𝐧𝐧𝐚 went on their 1st ever visit at 𝐄𝐫𝐬𝐤𝐢𝐧𝐞 𝐂𝐚𝐫𝐞 𝐇𝐨𝐦𝐞-Edinburgh-bringing smiles to the many residents and staff 𝐉𝐞𝐭𝐭 met. The lucky residents will see them fortnightly👏 🐶 @ErskineVeterans @CanineConcern @burnspetfood

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Anne Marie Forsyth Reposted

Castlebay is glorious this morning. A nice break in storms that started last night and are going to continue into next week. @Barra_Weather @IslesWeather #castlebay #isleofbarra #january #WinterStorm


First beautiful sunset of 2023 over Vatersay ⁦@BarraIsland

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Anne Marie Forsyth Reposted

@TherapetC 𝐓𝐚𝐥𝐥𝐢𝐞 visited @AultmoreParkPri mary School-Glasgow this morning listening to pupils who came to read stories to her-All part of our #readingwithdogs programme. Tallie's favourite one today was "𝐃𝐀𝐕𝐄" 💜🐾💜 @CanineConcern @burnspetfood

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Anne Marie Forsyth Reposted

In Dunfermline with another “Reading Dog”… Here is 𝐓𝐡𝐞𝐫𝐚𝐩𝐞𝐭® 𝐂𝐨𝐝𝐲 who listened to his first Christmas story this morning on his weekly visits with volunteer 𝐃𝐢𝐚𝐧𝐞 to 𝐃𝐮𝐥𝐨𝐜𝐡 𝐏𝐫𝐢𝐦𝐚𝐫𝐲 𝐬𝐜𝐡𝐨𝐨𝐥 in Dunfermline. @DulochPS @TherapetC @CanineConcern

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Most customer service advisors are balancing a hybrid working model — sometimes working from home, sometimes in the office — while maintaining the lines of communication with your company’s most vital asset: the customer. How can you help your CSRs succee…lnkd.in/ehgBbbjZ


Reinventing how we engage with customers is critical. Challenging old ways of thinking, focusing on the relationship economy and creating new opportunities for engaging differently creates new strategies for future success. We’re delighted to have Twilio…lnkd.in/edHRgbdq


Man v machine has been a CX and service topic for many years. Post-pandemic it’s becoming ever more critical to develop the best balance of automation, AI and human contact to drive the best outcomes for customers. We’re delighted to have Nuance as a Gold…lnkd.in/ejhmVZTK


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