Shipley Associates
@shipleywinsShipley Associates provides proposal consulting and training services focused on winning business in highly competitive environments.
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Hunting involves many decisions and steps before you actually take a shot. These steps prepare a hunter to experience the most success. When a business is just starting out, you must be on the hunt for opportunities that will sustain your organization bit.ly/2OxwSkH
Bid decisions are triggered by ongoing customer or opportunity intelligence. The decision hinges on whether you have the capability or can obtain the resources to pursue and subsequently capture an opportunity that meets your business objectives. bit.ly/2nWOlIa
Who’s Afraid of the RFP? The RFP can be scary for a lot of reasons. The stress and pressure to deliver a winning response might feel like too much to handle…bit.ly/2lYFN28
Executive Summaries are often the most important sections in a proposal. They set the tone for individual evaluators and are sometimes the only pages read by the decision makers. bit.ly/2jURcPU
Storyboards and Mockups are planning tools used to develop and review new content before writing text. Like any tool, they should save time and improve quality to justify their use... bit.ly/2KL2uje
Best practices in proposal writing, improve your writing and your win rate by applying these seven rules bit.ly/2SHUtzj
Planning before writing saves more time than it takes. In parallel with ongoing capture planning activities, plan and validate your proposal plan before you begin writing new material or tailoring reuse material. bit.ly/2Xzndjm
Now you can learn to create dynamic and persuasive proposal graphics and actions captions that support your proposals. Create graphics and action captions that rise above the rest and ultimately aid a winning proposal. bit.ly/2x8Uz8M
Each business has its own unique challenges. No one is exempt. We’ve narrowed down a few common challenges that most companies face at one time or another. You need to win! We understand and we can help you win more business. bit.ly/2wLQEyI
A cycle is a progression through a series of stages leading to a desired result. In business development, the lifecycle is about winning business. You’re winning business that is sustainable and profitable that helps the organization meet its objectives. bit.ly/2XnDYtF
In Business Development, Milestones Matter. When measuring business development success, it’s not about the process—it’s about winning. Winning means outscoring your opponent. How you get there is less important than getting there. bit.ly/2HK9bSu
Graphics are one of the most effective ways to persuade the customer to select your solution. Graphics convey both facts and emotion, equally important aspects of effective persuasion. Effective graphics improve evaluator retention and understanding. bit.ly/2PeDnHs
How to Survive April Fools' Day in the Office
One of the best parts of seeing a massage therapist is having all the knots worked out of a particularly sore spot. However, if you have an appointment and the massage therapist spends the entire time rubbing ... bit.ly/2T5MREZ
Register Now for Capturing Federal Business and Winning Executive Summaries in Providence RI, April 23-25 bit.ly/2C7WugQ
Great sales and capture work can be squandered if a poorly managed or written. This webinar will address the five most important aspects of being a great proposal manager bit.ly/2SdhwjA
Customer Appreciation Special Playbook bundle now an additional 25% off from now until December 31st.
To write proposals effectively, writers need a lot of information. Giving writers the necessary information and advising them what to do with it creates more winning proposals. bit.ly/2QF9EaD
Capture Planning is identifying the opportunities, assessing the environment, and devising and implementing winning strategies toward capturing a specific opportunity. Successful capture planning requires a written, action-oriented capture plan. goo.gl/Q7Ykiz
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