@maybanks Profile picture

sara cambridge

@maybanks

a ux researcher and grad of uc berkeley school of information. passionate about design, behavior change, cycling and dark chocolate.

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sara cambridge Reposted

@maybanks this article hit some many points that aren't talked about enough! Thank you. Super helpful & relevant! design.google/library/ux-res…


sara cambridge Reposted

How does a #UX researcher land an interview at a major tech company like @Google? For Sara Cambridge (@maybanks) it took 12 months and 15 phone interviews at different companies before she finally got an offer at @Google What she learned along the way: bit.ly/2sSVA39


Cute doors at conf venue, but bad ux...push or pull? Perfect example of "Norman door" @addconf #addconf 99percentinvisible.org/article/norman…

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Great tips on marketing & building user base for all digital entrepreneurs by @limedaring! Takeaway: it's a lot of work, but thoughtful efforts pays off. @addconf #addconf


Dangerous age bias at work here! Being in 40s has nothing to do with not understanding icons. Tech usage/sophistication totally separate. Sometimes overlap, often not.

Facebook understands that users dont understand icons without descriptions in emerging markets - what about icons that are badly designed and have no description that people in their 40-ish cannot understand because they are not millenials? 1/2 #addconf

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90% of app users in India have English as default language, but only 12% speak English fluently. Why? many don't know how to change default, plus language indicates status. #addconf


Great talk on design systems for apps!

Here are the slides for my talk "Apps can have Design Systems too!" at #addconf today: speakerdeck.com/jolandaverhoef…



Eli Ganim on women in emerging markets: many use male names/photos to avoid online harassment, being tracked. #addconf @addconf


Eli Ganim on emerging markets: biggest challenge? Understanding users. Many new to internet, don't know principles (like creating accounts, tracking passwords) #addconf @addconf


My UX Design workflow journey map resulting from designer/developer interviews.


Yes! Improved designer/developer collaboration really does come down to this!


Eli Ganim about emerging markets: defined as happening most opportunity to grow; will account for 90% of new mobile users by 2020 @addconf #addconf


@timedaring we're looking forward to your talk too!


sara cambridge Reposted

The designer/developer collaboration process for mature organizations. Fluid stages with some overlap #addconf

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sara cambridge Reposted

How to improve empathy #addconf #uxdesign

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sara cambridge Reposted

Could not have said it better myself! It really is that simple #collaboration @maybanks @addconf

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sara cambridge Reposted

Sara Cambridge from @google opened #addconf ‘18 with a talk about designer/developer collaborations and how they work with #materialdesign 🔨🎨 #jayway

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Glad you liked it, thanks for confirming!


sara cambridge Reposted

Psychological unsafety is usually a problem for juniors, these are some tips and tricks by @maybanks #addc

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Such a pleasure, glad you liked it!

Thanks @maybanks, great talk about Designer/developer collaboration at #addconf



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