Emily M Potter
@e_mpotterViews are mine. Technical SEO and speaker @SearchPilot. Mostly tweet about SEO A/B testing.
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Big news day klaxon:
Title tags have been in the SEO's back pocket from the very beginning. This week, we're exploring their purpose and using SEO A/B experiments to determine their effectiveness for SEO strategy. Even when Google rewrites them! hubs.ly/Q02r45680
10 SEO A/B tests that all had an increase of at least 10% 🚀 Read the full @SearchPilot blog post for full details on each case study plus there’s a bonus 11th case study that had an uplift of over 50%! Enjoy. tinyurl.com/wkr8acr5 #SEO #abtesting
We've had some breakthroughs in the single most important area to the majority of our customers: the number of winning tests they get
This research is🔥. Thank you @randfish This underpins our thesis @SearchPilot - that search is the biggest channel *and* the least-well-understood channel for most large websites.
NEW research: sparktoro.com/blog/who-sends… The wait's over. Thanks to the amazing team @LiveDatos, we can finally answer questions about: - Who sends traffic to the open web (besides Google)? - How much? Where does it go? - What's changing?
Enhance your SEO split test analysis with Googlebot tracking data hubs.ly/Q02nGH2K0
Join our live webinar next week for new SEO test ideas and inspiration to feed into your SEO experiments and grow organic traffic this year. Rida Abidi will share 10+ SEO test ideas, from metadata to on-page and internal linking for PDPs and PLPs. Sign up hubs.la/Q02fZ6Nd0
I've started doing a weekly live video series in which I talk about all things SEO testing, do @SearchPilot announcements, and cover topical things. I've got a backlog of ideas, but also, AMA! You might want to ask about SEO generally, SEO testing specifically, business cases,…
New on @Wix SEO Hub🔥 SEO A/B testing: Experiment for superior title tags and meta descriptions dlvr.it/T0Lnqd
When it comes to #SEO, are you guessing or testing? 🤔 Find out how to carry SEO tests like a pro in this new piece from Jandira Neto at team @SearchPilot ! wix.com/seo/learn/reso…
New on @Wix SEO Hub🔥 SEO A/B testing: Experiment for superior title tags and meta descriptions dlvr.it/T0Lnqd
🚨If you want to see more of the SearchPilot platform and how it works for SEO A/B testing, click here: searchpilot.com/request-a-demo
I'm trying an experiment - live video chats. I just tried one that went out on LinkedIn and YouTube. I didn't tell anyone in advance because it was a bit of a tech test, but you can watch it back here: youtube.com/watch?v=KHlvey… All about user and usage data as ranking factor.
Hello to our #WTSFest London 2024 speaker line-up 👋🏽 March 8th | International Women's Day 🌟 @elr_digital, @joyannboyce, @sophiegibson, @BillieGeena, @LaCuochina, @thisispaff, Grace Frohlich, Stevy Liakopoulou, Rasida Begum & Talia Loderick 🌟 --- womenintechseo.com/conference/
US folks, did you notice the 'new' Google sidebar for product-related searches? Well, our CTO, @TomAnthonySEO predicted this in Sept in a presentation. See sneaky slide peek below. The good thing is YOU can see his full presentation next week at SMX Next! searchengineland.com/smx/next/agend…
Unlock organic traffic growth with data-driven SEO A/B testing. Download our free whitepaper and discover how to make informed SEO decisions that drive results. ➡ hubs.la/Q0288_HY0
Elevate your digital game! Emily Potter (@e_mpotter) says to embrace SEO testing for higher rankings and traffic, and if you are already testing, you need to start testing with your CRO team. maj.to/3s1mFCW
I'm speaking at #BrightonSEO in San Diego(!) next month. I'll be hosting a panel on technical SEO, appearing on a panel about ecommerce SEO, and talking about "SEO in Turbulent Times". I recorded a quick preview video to give you a taster of what I'm going to be covering:
Access the replay and slides from last week's webinar where we shared 7+ SEO Test Ideas to Grow Your Organic Traffic 📚 hubs.la/Q023rRDR0 plus bonus ideas for your structured data and storefront pages.
Register to join our next live webinar. 👩💻You'll learn SEO test ideas on structured data, internal linking strategies, content, and meta data. Plus, SEO testing insights, including how to write hypotheses and when to 'default to deploy'. hubs.la/Q01-WJtP0 📚
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