Cam McAlpine
@cmcalpineCorporate strategy, reputation management, crisis comms, stakeholder engagement. Earnscliffe Strategies partner. Mental health advocate. Donate now 👇👇👇
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The #WebsterAwards remind us that – despite being assailed from all sides, a victim of the trust deficit and our regrettable slide into our individual echo chambers – the media still matter. Thank you to all working journalists for the democratic, community-building work you do.
Exciting news! Principal @HillNikki has been named to the 2023 Canada's Most Powerful Women: Top 100 list by @WXN Her unwavering leadership and accomplishments for her clients, charities and community initiatives have earned her a well-deserved spot among the #WXNTop100 winners!
As a communications professional I was fascinated to watch Fire Chief Jason Brolund as he delivered a master class in effective emergency communications during the West Kelowna wildfires. Here is my take on what he taught us about communicating effectively under fire.
Earnscliffe Principal @cmcalpine shines a spotlight on the mastery of #crisiscommunication demonstrated by West Kelowna Fire Chief Jason Brolund during the McDougall Creek #wildfire updates Op-ed: @theprovince bit.ly/3ENU6Mk
Our Earnscliffe team nationwide enjoyed Teen Burgers from @AWCanada for @MSCanOfficial’s #BurgersToBeatMS day! A delicious show of support to help fund critical research and services for Canadians with MS.
As cats, it would be beneath them to be "excited." But as former residents of @BC_SPCA Fozzie and Rosey asked me to say thank you @Dave_Eby, and then they asked me to leave them alone. I mean, they're cats.
Get 'em while they're hot, or you're going to get serious #ButtonEnvy You know you want one. 😎😁 #cprsproud @CPRSNational
Letting the buttons say what’s on all our PR colleagues’ minds! We’re looking forward to handing these out at the upcoming #CPRSNationalConference. Connect with our onsite team to get yours: @Cmcalpine @Kclout @Naseam1 @CPRSNational
Earnscliffe is a proud sponsor of the 2023 #CPRSNationalConference! We'll be joining PR and communication professionals nationwide to navigate the ever-shifting landscape and look towards the future of our profession. @CPRSNational Will you be there? Reach out and connect with…
Our @EarnscliffeCda offices across Canada have a challenge going on for the annual United Way #PeriodPromise campaign. We’ve been a proud Period Promise Policy Agreement signatory since 2019 when we were the first national company to sign on. #cdnpoli #periodpoverty
It’s a wrap. Canada’s most important #forestry conference, #cofi2023, provided a solid program, frank conversations, a sliver of optimism, and the opportunity to meet industry friends and colleagues in 3D again. Proud to serve this backbone industry. @EarnscliffeCda
Little for #forestry in either the US IRA or EU Green Energy Plan. Why is that? asks Mark Zacharias of @cleanenergycan . Because industry hasn’t done a good enough job of communicating it’s contribution to carbon reduction. #cofi2023 @EarnscliffeCda
AFN’s Terry Teegee kicks off @COFI_INFO convention with a discussion with MNP’s Jason Fisher, RPF . Key message on three priorities under #dripa 1. Free, prior and informed consent 2. Decision-making authority 3. Restitution (wealth share) @EarnscliffeCda
Earnscliffe Principal & @CPRSNational President @cmcalpine joined the @ColdwaterComm #DeepDive podcast for a discussion of ethics in #PublicRelations and his approach to navigating navigating ethical vs. moral questions in a competitive PR field. apple.co/3K2qvAy
A pleasure to participate in the @ColdwaterComm #DeepDive podcast for a discussion of ethics in #PublicRelations and how we navigate ethical vs. moral questions in a competitive PR field. Thanks for inviting me @theodoras! apple.co/3K2qvAy @CPRSNational @EarnscliffeCda
Proud to use my lived and living experiences to drive this change within CPRS and throughout the profession in Canada. Reach out to me if you want to be part of the change.
Letting the buttons say what’s on all our PR colleagues’ minds! We’re looking forward to handing these out at the upcoming #CPRSNationalConference. Connect with our onsite team to get yours: @Cmcalpine @Kclout @Naseam1 @CPRSNational
Let me ask you a question: assuming you’re in the business of public relations and communications, do you consider the work you do to be a job, a career or a profession, asks @CPRSNational President @cmcalpine cprs.ca/About/News/202…
Looking forward to sitting down at the @RoyalRoads Conference on Communications Ethics this week for a timely discussion of ethical PR with Fiona Cassidy from @PR_InstituteNZ, @kmblnchtt and @AndyWatsonBC bit.ly/3sRdPUW @CPRSNational @EarnscliffeCda
I’ll “see” you there @AndyWatsonBC - thanks for the invite!
On Feb 23, I'm moderating a panel as part of the @RRUCommCulture Communications Ethics conference at 3 pm PST on professionalization in strat #comms & #PR joined by 3 amazing experts: @fionaprinz w @PR_InstituteNZ, & @kmblnchtt @cmcalpine w @CPRSNational bit.ly/3oTudTT
I'm not sure I've ever been quoted before 😃 Thanks @CPRSStudents, and thanks for having us!
“FOMO is the enemy of creativity… it’s better to be generally interested in the world around you” - Cam McAlpine (@cmcalpine), President of @CPRSNational, @EarnscliffeCda #Passport2PR #GovernmentRelations
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