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Dr. Brooke Erin Duffy

@brookeerinduffy

Find me at @brookeerinduffy.bsky.social Associate Prof @Cornell studying platforms, labor, gender, culture. Writing a book on the creator economy

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Interested in influencer labor, exploitation, and/or the type of self-promotion *I am doing right now*? (Not) Getting Paid to Do What You Love: Gender and Aspirational Labor in the Social Media Economy" is out on PAPERBACK today w/ a snazzy new cover tinyurl.com/47uuzc7d

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Dr. Brooke Erin Duffy Reposted

How do influencers establish agency amidst precarious working conditions both on and off platforms? Read "Platform lethargy: Relational work perspective on influencer precarity" from Tinca Lukan & Jožica Čehovin Zajc in @IJCS_Journal: buff.ly/3NByHdt

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The day after the 2016 election, I had to go into my "Gender and Media" class as my young, mostly women college students faced the nation's peverse level of misogyny. I never imagined I would be reliving that pit-in-my-stomach-have-no-words angst eight years later.


Dr. Brooke Erin Duffy Reposted

Honored to have had the chance to chat with @claresduffy at @CNN about the pivotal role influencers are playing in shaping this year’s election.

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Dr. Brooke Erin Duffy Reposted

Team @WEARECCSN on the “Influencer creep” panel - feeling so held and supported after such fantastic convos about visibility and performance in the academy with @thechristinet Nelanthi Hewa @brookeerinduffy @drjessmaddox ❤️‍🔥 #AoIR2024

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Dr. Brooke Erin Duffy Reposted

THEN, I chair an all-star roundtable “Micro-Autoethnographies of Influencer Creep in the Academy” with @drjessmaddox, @brookeerinduffy, @bloggeronpole & Nelanthi Hewa! ❤️‍🔥Thursday | 1:30 🕜 ❤️‍🔥

Yes! Lots of fun, games & ~content~ in store for our AoIR panel:

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Yay!!!! It's official ✨✨✨

Personal update: I'm joining Cornell as a Professor of Communication starting in Fall of 2025. ::bounce:: If you're curious about my thinking, see: zephoria.org/thoughts/archi…



Dr. Brooke Erin Duffy Reposted

🎉 🎉 Our special issue (with 20 papers) on Global Perspectives on Platforms & Cultural Production in the International Journal of Cultural Studies is out: journals.sagepub.com/doi/10.1177/13… @tpoell @brookeerinduffy @bruce_mutsvairo @iamtommiii @artarriagada Jeroen de Kloet & Ping Sun


Dr. Brooke Erin Duffy Reposted

Happy to share our article "From local to global: Village YouTubers and rural creator cultures in South India" published @IJCS_journal part of special issue on "Global Perspectives on Platforms & Cultural Production." journals.sagepub.com/doi/10.1177/13…


Dr. Brooke Erin Duffy Reposted

The @ICAGames Toxic Masculinity preconference CFP link is live! We are accepting submissions thru Feb 9th, and the onsite event is June 12th… the day after the @WEARECCSN precon if anyone wants to submit to both🫡🫡 icagames.org/2025preconfere…

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Please share our call for submissions to the upcoming: #ICA2025 preconference on "Debating Creator Culture" ccsn.site/ica (Submissions due Jan 31). Details here:


Join the @aic_tweets Board of Directors in voicing your opinion on the importance of licensing creative works that are used to train AI systems, and sign a petition statement from AI Training Statement (dot) org: ➡️ aitrainingstatement.org


Dr. Brooke Erin Duffy Reposted

This platform has a history of censoring and suppression marginalized creators, especially disabled users. I can only imagine how further automation will reinforce #AlgorithmicAbleism.

ByteDance lays off hundreds of TikTok employees in shift to AI content moderation techcrunch.com/2024/10/11/byt…



Dr. Brooke Erin Duffy Reposted

This isn’t Hollywood. Hollywood was pretty amazing, but it’s over. A new film business is brewing, but this isn’t it. This below is a collection of infomercial salespeople. It’s not Hollywood. They’re too late and too off-target for that.

Hollywood, meet your new A-List. From staggeringly talented TikTokers to the Instagram stars we can’t look away from, these are the names who will (and should) be dominating the business of new and old media: thr.cm/bll0Q5o

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Dr. Brooke Erin Duffy Reposted

Thank you, @liahaberman, for featuring my class alongside this incredible roundup including @brookeerinduffy @thekatestewart and @carabyrd! There are some incredible women leading college education in influencing and content creating. hollywoodreporter.com/lists/influenc…


Dr. Brooke Erin Duffy Reposted

This is a *really* great opportunity - Princeton is hiring AI Policy Fellows to work directly with federal agencies to develop policy puwebp.princeton.edu/AcadHire/apply…


Dr. Brooke Erin Duffy Reposted

✨Programming Drop!✨Curious about the creator economy? Join us on Nov 15th for a LIVE #CCSNChats event; Industry insight meets academic expertise in a virtual roundtable featuring @brookeerinduffy , @Producing2Power @JessRauchberg & Michelle Beaver (YouTube); register below👇🔗

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Review of @michaelserazio "The Authenticity Industries" by @EllieHomant "Serazio both encourages readers to make cross-industrial connections, and creates a compelling, sophisticated argument about the inescapability of authenticity in...American culture" doi.org/10.1177/152747…


Dr. Brooke Erin Duffy Reposted

New: i talked to Liv Schmidt about her TikTok account, where she posted videos devoted to staying thin. her account, which had over 670k followers, was removed by TikTok last week wsj.com/health/liv-sch…


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