Terry Flaherty
@TFlahertyHigh Tech B2B Marketing and Demand Generation Executive - Research Director at SiriusDecisions.
It's clear you're suffering from a bad case of TQL neglect!
"Help me Dr Waterfall... my waterfall isn't performing as expected? What do I do to fix it?" @TFlaherty explains how to diagnose problems in your waterfall. #SDSummit #b2bmarketing
Looks like a great session...
How do you expand the conversation from a single lead to the entire buying unit? Join our webinar (bit.ly/2LDr9ZB) on Aug 14th with @siriusdecisions and @Televerde to learn how. Unable to attend live? Register anyway and we’ll send you the recording.
Top 10 things to think about when setting up the @SiriusDecisions #Demand Unit Waterfall: ow.ly/iMyO30kEsl7 #B2B
#SDSummit - so exciting to see the Demand Unit Waterfall one year later live and driving improved performance for @Imprivata Congrats to the team on your ROI award.
Really amazing to see @NaomiMarr show the Demand Unit Waterfall come to life for @Imprivata and beyond the theory #SDSummit
What's it take to implement the Demand Unit waterfall? Come to the Imprivata ROI Award presentation this morning to hear a great story on demand management transformation. @SDSummit #demandUnitWaterfall
@Informatica speaking now in Surf Room B about the three steps to a personalized journey #ABM #SDsummit
0% of audience in the @allocadia case study feel that spreadsheets are the best way to manage marketing budgets. 1/3 of the audience sheepishly admitted to using them (I believe another 1/3 use them but didn't want to admit it) #SDSummit
1. Know your customer 2. Create experiences that matter 3. Raise the stakes Leasons from Molly Bloom on building a brand at #SDSummit!
After putting in place the Demand Waterfall @qlik was able to identify inefficiencies in their demand management process - had to stop loving every lead & only loving the right leads says @TaraCorey #SDSummit
Vicki Brown kicking off the Demand Creation Foundation session at #SDSummit. Her favorite framework is the Demand Unit Waterfall. Mine too!!! @SiriusDecisions
me too!!! -
How do you expand the conversation from a single lead to the entire buying unit? Join our webinar (bit.ly/2LDr9ZB) on Aug 14th with @siriusdecisions and @Televerde to learn how. Unable to attend live? Register anyway and we’ll send you the recording.
Michelle and Ashley from Televerde talking Demand Unit Waterfall, ABM and AB Selling in great workshop session! #B2BMX
The #SDTechX Early Bird has been extended to Sept 30! Register today for the best #martech event this year: ow.ly/Qjye30efHU7 #B2B
It was fun! Thanks for having me!
Great to have @TFlaherty share the new @siriusdecisions Demand Unit Waterfall at #FridayMorningLive! ow.ly/yFSv30dbooy #AlwaysaBulldog
Pretty excited about my new @PlexSystems Account Waterfall after the @siriusdecisions conference! Thanks @TFlaherty for the terrific model!
What do Demand Units and Donuts have in common? Great podcast/blog makes demand units come to life. #demandwaterfall bit.ly/2tuTFQY
Great insight by John Steinert @TechTargetCMO on the new Demand Unit Waterfall #sdsummit #demandwaterfall
Diving into the new #SiriusDecisions Demand Unit Waterfall. Read more: owler.us/acM8iV
Great week at #SDSummit. Launched a new waterfall and came home with more money than I left with. #everyonewins #DemandUnitWaterfall
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