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New @JMTPsocial research finds negative information has a greater impact on female brands. Valuable insights for #brand management in the digital age. 🔗:tandfonline.com/doi/full/10.10… #MarketingTwitter
🎉 Exciting news: @JMTPSocial is on the rise! The CiteScore increased by 28.2% to 5.0, and it has received an inaugural Impact Factor of 3.0. Congratulations to our incredible editors, editorial board, reviewers, authors, & readers for this achievement. tandfonline.com/journals/mmtp20
🚨 Seeking Leading-Edge Papers on "Data Quality in Survey Research!" Submissions now open for the @JMTPSocial special issue. Explore topics like survey fraud, data collection strategies, & reporting data quality. #CallForPapers More details👇: think.taylorandfrancis.com/special_issues…
Gerdin Business Building Tour - Ivy College of Business youtu.be/dtunReF6IUQ via @YouTube
How can firms improve the reporting of marketing-related information in their letters to shareholders? A recent @JMTPSocial study provides insights that may inform "best" practices for disclosing developments in #marketing assets. Open Access: bit.ly/3ZylQfZ
Ivy and CIRAS host inaugural Ivy Sales Innovation Summit ivybusiness.iastate.edu/ivy-and-ciras-…
Is the sales force ready for digital selling? What leaders must focus on to help salespeople transform their sales approach. link.springer.com/article/10.100…
Last week our team members visited an @ISU_CoB sales class. Thanks to Austin Bonnema, Howard Newell and Ashley Schueler for sharing your sales knowledge to help students prepare for a case study where they play the part of Corporate Account Manager for Vermeer. #EquippedToDoMore
The Houston Professional Sales Suite is open for business! First rounds of the Vermeer and Pella Sales Competitions were held in the state-of-the-art space this week giving MKT 342 students the opportunity to conduct persuasive business presentations.
Dedication and Celebration of Student Success held at the Ivy College of Business ivybusiness.iastate.edu/blog/2020/11/2…
Drivers and Performance Implications of Frontline Employees’ Social Capital Development and Maintenance: The Role of Online Social Networks* onlinelibrary.wiley.com/doi/10.1111/de…
Here’s a useful overview of the likely scenarios that the world will be facing in the coming months while managing this pandemic. So much depends on our ability to make good decisions going forward along with our ability to remain resilient. theatlantic.com/health/archive…
Here is the front page of the Iowa State Daily for Friday, October 25, 2019. E-edition: bit.ly/2pLEZQd
Industry based case studies and sales presentations may be introduced to the Debbie and Jerry Ivy College of Business with a professional sales certificate. iowastatedaily.com/news/iowa-stat…
Potential sales certificate program to launch for Ivy College of Business iowastatedaily.com/news/iowa-stat… via @iowastatedaily
Inviting #faculty members/ #trainers to join hands in a unique, collaborative #skilling initiative supported by #BFSI industry. If u r interested, kindly click & empanel bit.ly/2lCLym5. To know more, pls visit finxpert.org/partner-with-u… Pls share with ur professional circle
Our Interview with Dr. Raj Agnihotri of Iowa State University sixthcitymarketing.com/2019/08/30/dr-…
Just published our article "In pursuit of an effective B2B digital marketing s.." with #Springer link.springer.com/article/10.100… via @SN_Authors
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Who to follow
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Mike Ralston
@Mike4ABI -
AMA DocSIG
@ADocsig -
Nicole Crain
@Nicole4ABI -
Eric Smidt
@esmidt -
G. Tomas M. Hult, PhD
@tomashult -
Mark J Pelletier
@MarkJPelletier -
AJAY SINGH
@AJAYSIN60942583 -
Sumeet Hooja
@Sumeet_Hooja -
Grant Packard
@grantpackard -
Peter Ralston
@ISUPralston -
Jim Stuart
@JimStua33825972 -
Carly Aschinger
@AschingerCarly
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