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Qualifi.works

@QualifiW

Connectors of Digital, Marketing, & Creative People #DigitalMarketing #DigitalNomad

Joined May 2019
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Interested in product management? Learn the key skills PMs need and how programs like those at Google or Meta can help launch your career. Read more: buff.ly/3AUQwBQ


Curation is transforming ad tech, offering smarter targeting and efficient ad placements. Learn how it reshapes the programmatic landscape and its potential to disrupt DSPs in this article buff.ly/3YOHbDm


AI tools are transforming marketing by optimizing customer engagement and content creation. Discover AI's role in predictive analytics, segmentation, and personalized messaging for better marketing outcomes buff.ly/4fG4Hcm


Looking to escape the “walled garden” limits in digital advertising? This article explains how open-web strategies can cut costs and boost performance outside major platforms like Google and Meta. Learn more here buff.ly/3UGInHQ


Curious how organizational culture impacts AI adoption? This article reveals why aligning business structure and tech is critical for successful AI implementation. Learn how to empower teams, tackle skill gaps, and build a resilient AI strategy buff.ly/3UDCr21


Wondering how employee experience impacts customer satisfaction? This article shows how aligning tech with employee needs enhances CX outcomes. Learn to build a strong feedback loop for happier employees and customers buff.ly/48rhFZp


To be seen as strategic, make your vision clear. Use stories, visuals, and shared frameworks to align your team and showcase your foresight, even when daily tasks demand attention. Read this to find out more buff.ly/3Uofujy


In a volatile job market, upskilling employees is key. It boosts performance, retains talent, fills skill gaps, and saves money. Investing in education ensures your team is prepared for future challenges and keeps your company competitive buff.ly/4eQnZfb


Use real-time VoC strategies like mobile surveys and AI chat to capture feedback, tailor experiences, and resolve issues fast. As the digital nomad population grows, adapting is key to staying competitive. Check out this article to find out more buff.ly/3UjKalR


Image-only emails hurt engagement and accessibility by excluding users who block images or use screen readers. Balance design with rich text, alt text, and responsive elements for better interaction buff.ly/3Y0v3ie


To grow your presence on Threads, Meta suggests posting frequently, engaging with replies, joining trending conversations, and using topic tags for visibility. Threads is steadily rising, making it a platform worth considering for audience building buff.ly/47Z17HG


Publishers are entering the AI era with platforms like OpenAI and Perplexity, moving away from relying on traditional platforms like Facebook for traffic. Experts stress the need to build direct demand. Check out the video to learn more buff.ly/4dBFgY0


Boost your online presence with professional SEO agencies! They improve your search rankings, increase traffic, and drive conversions. From keyword research to content optimization, SEO experts help you achieve results buff.ly/3TXRWBI


LinkedIn’s new features for company pages help B2B marketers boost engagement. With improved admin tools, RSS integration, and newsletters, brands can streamline content and grow visibility. Explore the updates: buff.ly/4efITEk


Effective product marketing requires balancing strategy, execution, and collaboration. This article explores how product marketers can stay customer-focused, align cross-functional teams, and influence the product roadmap for success buff.ly/3TSUCAF


Only 15% of current managers use gen AI, but 40% of business grad students do. The workforce is unprepared for this shift. Companies must adapt to attract, onboard, and retain AI-savvy talent buff.ly/3zqRULA


Generative AI is changing search, with platforms like Google and Bing offering quick summaries. As younger consumers move away from traditional search, brands need to optimize for social media, AI, and e-commerce like Amazon to stay relevant buff.ly/3BfejMk


OpenAI o1 brings advanced reasoning for complex tasks, making AI smarter and more efficient. The o1-mini is 80% cheaper, with fast, cost-effective performance. Ideal for marketers needing optimized problem-solving solutions buff.ly/3XtBk5L


Small businesses can thrive using AI to streamline operations, enhance customer experiences, and drive growth. Learn how AI tools can level the playing field and help you compete with larger enterprises buff.ly/3Tm4pij


Is your company struggling with office space after transitioning to hybrid work? This article from @CBRE highlights the shift in office space demand and strategies for optimizing your workplace buff.ly/3Xc3xxL


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