Marc Gasser
@MarcGasserI build high-performance sales and marketing teams at the intersection of product, marketing and sales, with a technical background in SaaS.
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Just hopped on @alan_frei's podcast! 🎙️ We talked about: 🚀 Building software while it’s already flying 💡 Domains as playgrounds for big ideas 🔄 Learning (and unlearning) at 42+ 🤝 B2B matchmaking – like online dating but for biz (and automated) Tune in for some…
Google Meet’s automatic AI note-taking is here theverge.com/2024/8/27/2422…
The Cloud 100 is Hiring For 7,300 Roles. That’s Up From 4,400 Last Year. saastr.com/the-cloud-100-…
Why does product positioning fail in sales? → Sales needs clear messaging. →Align sales and marketing on one core message. → Tailor positioning to real-world challenges. → Involve sales early—if they don't get it, no one will. Your core message must be crystal clear. 🎯
🚀 Zero-click content is the future of B2B engagement! 💌 Why? It delivers value instantly—no clicks required. From Twitter threads to LinkedIn posts and punchy emails, it’s about building trust first. Skip the hard sell; focus on delivering insights that make your audience…
🌍 Ready to conquer new B2B markets with Inbound-Led Outbound? Nailed your home turf? Time to expand! But it can be tricky. That’s where Inbound-Led Outbound shines—a mix of inbound charm & outbound precision. 1️⃣ Define: Target the right audience, quality over quantity. 2️⃣…
Tech Stack Consolidation: From 50 tools to 5 (and 2X Revenue) 🚀 SaaS founders, less is more! AI adoption up 31%, but smart consolidation is key. Don't just cut—optimize. Poll: Is your tech stack your... #TechStack #SaaS #Consolidation #B2B #AItools
CRMs already do a good job of organising your customer data. But analysing that data to spot trends, patterns and sales opportunities - especially when you have hundreds or even millions of data points - can be a challenge. Can AI help here? make.com/en/blog/integr…
Product management in the AI age: 7 game-changing principles: Schizophrenic goal setting Lifecycle shapeshifting Cross-functional fight club Remote agile on steroids KPI obsession for efficiency Strategic innovation Patience is the new speed Watch the full video to master the…
We’re Still Waiting for the Next Big Leap in AI #agi #ai wired.com/story/were-sti…
🔥 Tired of your sales team wasting 75% of their time on the wrong leads? Let’s fix that. 🚀 130 B2B companies have spoken: the top AI use case for boosting revenue is… 🥁 🥇 CRM Data Enrichment In my latest podcast, I break it down step-by-step: 1️⃣ Analyse your data…
AI is taking our jobs”, “Sales employees are no longer necessary”, but the reality? Can AI really revolutionise the way we work, from content creation to lead research and scoring? cotide.com/en/blog/ai-und… #salesautomation #marketingautomation #b2bmarketing
Feeling swamped by AI tools, B2B entrepreneurs? 🌊 Three years ago, AI in marketing and sales was cutting-edge. Now, it’s everywhere, but can it really revolutionise our work? Enter the Marketing and Sales Automation Canvas! 📊 Insights from 100+ projects, all marketing & sales…
Automate the sh**t out of sales work! Automate the sales work — especially those spreadsheets. Generative AI is set to revolutionize sales, reducing manual tasks for Sales Managers, SDRs,.. Soon, one person can focus on crucial, strategic work while AI handles the rest. #SaaStr
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Who to follow
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Nico Luchsinger
@halbluchs -
Roger Basler de Roca
@fragRoger -
ursbucher 🚀
@ursbucher -
Dominik Allemann
@dominikallemann -
nicole balsiger(ber)
@nicolissa -
Stefan Brunner
@stefbrunner -
Sarah Nünlist
@sarahnuenlist -
Miloš Radović
@milosradovic -
Thomas Wickart // New Work Way
@thomas_wickart -
Alan Frei
@alan_frei -
Andy Keel
@Andy_Keel -
Reto Hartinger
@RetoHartinger -
Malte Polzin
@Mpolzin
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