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KidsKnowBest

@KidsKnowBest

Driven by insight, powered by kids. A full-service creative agency providing strong brand solutions for the social age. [email protected]

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We are thrilled to announce the launch of a brand new KidsKnowBest website! Discover the range of services we offer, our past projects and some interesting insights in our Thinking section, all wrapped up with our fresh new branding. ✨ Take a look... kidsknowbest.co.uk


KidsKnowBest Reposted

Really happy with how this ASMR story came together - it’s a big trend with kids now and thanks to Educational Insights, Sky Kids, particle6, @WhispersRedASMR and @KidsKnowBest for the great insights into why it’s hot and the opportunities for businesses

Kidcos aren’t just looking to make content that educates and entertains anymore; the next step is all about evoking a calming and tingling sensation. The #ASMR trend is hot right now because it taps into kids’ love of sensory content and desire to destress.kidscreen.com/2023/09/07/kid…



KidsKnowBest Reposted

Monica Candiani, @eOneUK’s EVP of content sales for family brands, is showcasing eOne’s new series Kiya & the Kimoja Heroes at a Kidscreen panel with @KidsKnowBest and @rebelgirlsbook about building girls confidence in content

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KidsKnowBest Reposted

How can corporates ensure a child’s healthy start in life through industry #collaborations to understand this consumer group better? Ongoing ActionLab at #GCForum22 together with @KidsKnowBest, @SDGBenchmarks, @wfamarketers and @BiteBack2030 #nutrition #responsiblemarketing


KidsKnowBest Reposted

Thanks @stuartdredge for covering in the MIP daily and pulling the Essenes of @KidsKnowBest view on how young people see the world and what this means to content makers and IPs #MIPCOM2022 #mipjr

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KidsKnowBest Reposted

The future of social media kids want: less time spent on it, less about validation amongst wide audiences, more focused on themselves and their best friends. MIPJUNIOR insights: New Kids on the Block, trends 2022, 23 and beyond @KidsKnowBest #mipmarkets #MIPJUNIOR #pitch


KidsKnowBest Reposted

Is the #metaverse doomed for failure? Let's ask @Microsoft! Joining in this important conversation at the House Of Innovation, we have @aircardsco, @RockReality, @KidsKnowBest, @UppTechnologies, @WelcomeToAstra and @EFWeek #MADFEST22

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Thanks for the shoutout and glad you guys like it! We're super proud and passionate about the subject. 🙌

"There are mounting calls for businesses that engage with children to deliver meaningful child participation throughout the design and development of their operations." We love the KidsIncluded Report from @LEGO_Group and @KidsKnowBest! Download it here: buff.ly/3xJHXnN

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Loved working on this project. So important to the future of our industry. ❤️

@LEGOpolicy was pleased to join @KidsKnowBest & @CooneyCenter at the #asugsvsummit last week to highlight a new report coming out on enabling meaningful #childparticipation within companies in a digital era – stay tuned for more soon!

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Can't wait for this one, something really close to our hearts, here at KKB! 🙌

One week from today at the #asugsvsummit — please join us for a discussion about meaningful child participation in product dev including co-design and formative research methods! Cc: @KidsKnowBest @LEGO_Group



KidsKnowBest Reposted

It starts tomorrow! @KerrieFinch moderates @stepconference: Shopping With Gen Z & Gen Alpha 23 Feb 12.15 GST @KidsKnowBest @BoomerangCreate, plus The Present & Future of Metaverse 23 Feb 15.05 GST @buckglobal @straightfirenft #metaverse #ecommerce dubai.stepconference.com/agenda-2022/

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Appreciation post to our incredible team, which is only growing bigger. This week, we all got together in one room for the first time and began brainstorming for 2022. With such a talented team and lots of exciting plans in the works, next year's going to be a big one 🚀

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We're thrilled to be joining #AWNewYork this October 18-21. Our talented Research Director, Rebecca Stringer joins the panel for an insightful conversation around The Next Generation of Conscious Consumers, on October 19th at 9 PM BST. Register now 👉 newyork.advertisingweek.com/register/

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KidsKnowBest Reposted

🗣️During #MIPJunior, @PeterRobinson81, Chief Strategy officer at Research, @KidsKnowBest, led a panel that touched on the topic of #games, and how they are changing the perception that children have about quality content digitalcontent.prensariozone.com/mipjunior-game…


Despite being around for almost two decades, why are podcasts becoming more popular than ever, and why should brands consider them? Read our latest article and find out more 👉 kidsknowbest.co.uk/thinking/the-r…

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Reading for pleasure may be in long-term decline, but storytelling is not. Read our latest post to find out how video games have shifted from being a mindless distraction to platforms for mental stimulation and storytelling👇 kidsknowbest.co.uk/thinking/stori…

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KidsKnowBest Reposted

Here are our London & East of England finalists for the Scale-Up Entrepreneur of the Year Award… 📈@home_made_ltd 📈@eocharging 📈@toogoodtogo_uk 📈@kidsknowbest 📈@unbiaseduk 📈@PayZilch 📈@TrinnyLondon 📈@withplum

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Kids' music consumption has dramatically changed in the last 20 years. From gaming soundtracks to TikTok and YouTube, there has never been more music readily available, but is that leading to more fandom? Read on to find out 🎶👇 kidsknowbest.co.uk/thinking/how-d…

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The Inside Yak Episode 6 is here! This time, Pete spoke to Sharna Jackson, award-winning writer and author of the High-Rise Mystery series.⁣ ⁣⁣ Head over to Spotify to listen to the full episode now 👇 open.spotify.com/episode/1zmRNV…


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