Johanna Gollnhofer
@JGollnhoferAssociate Professor @HSGStGallen; interested in sustainable and digital transformation
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Nicht verpassen! Ein neuer Artikel meines Newsletters: Sustainable natives vs. Sustainable immigrants – Was kommt bei KonsumentInnen besser an? linkedin.com/pulse/sustaina… via @LinkedIn
Nicht verpassen! Ein neuer Artikel meines Newsletters: Verhalten sich KonsumentInnen nachhaltiger, wenn sie sich beobachtet fühlen? linkedin.com/pulse/verhalte… via @LinkedIn
Nicht verpassen! Ein neuer Artikel meines Newsletters: Zwischen Greenwashing und Greenhushing linkedin.com/pulse/zwischen… via @LinkedIn
Nicht verpassen! Ein neuer Artikel meines Newsletters: Nehmen KonsumentInnen nachhaltige Produkte als weniger effektiv wahr? linkedin.com/pulse/nehmen-k… via @LinkedIn
Our research on consumer responsibilization and the refugee crisis just got published #refugee #volunteers #Munich tandfonline.com/eprint/UghX6h2…
Commentary in Danish on my research:
SDU-forsker @JGollnhofer @imm_samf undersøger, hvilke madspildsinitiativer der har størst gennemslagskraft #dkforbrug #madspild
"How do you defien a marketing strategy when all visual clues are removed?" #Alexa #Amazon #voicetechnology #ArtificialIntelligence #Algorithms trends.fjordnet.com/slaves-to-the-…
Produced my first "educational" video on qualitative resarch design for my Market Ethnography class #ethnography #qualitativeresearch #education #digitallearning #triangulation youtube.com/watch?v=-3cRl_…
Never thought that all of this is possible so soon engadget.com/2018/05/09/goo… via @engadget
New ways of funding your research: Crowdsourcing? Give it a try <3 wemakeit.com/projects/emoti… #crowdsourcing #research
"hierarchy, incentivisation, markets are best"; one of my favorite pieces explaining how theory shapes practice theguardian.com/business/2005/…
Submit your work to the Consumer Culture Theory Conference in Odense 2018 - CFP at sdu.dk/cct20178
#ethnography as a means to explore the future? #methodology #foresight epicpeople.org/speculating-ab…
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