Higher Ed Head
@HigherEdHeadThinking through university #webcontent strategy and tactics for #highered websites. #ConfabEDU lightning talker.
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@eduWebSummit
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@ErinSupinka
📣Shoutout to the web content people working behind the scenes today to smooth tensions, keep meetings on track, satisfy VP demands, coordinate marketing and IT efforts, put the user first, and implement strategies... still with enough energy to laugh at cat memes. 👏👏👏👏👏👏
Let me guess...you want a webpage that's a ONE STOP SHOP, right?
Never underestimate the effectiveness of a blue underlined text link.
Starting your content with "Welcome to..." doesn't make your website welcoming.
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“Accessibility isn’t just about markup” @jpamental talking the accessibility benefits of improving readability and typography. Yes! Not every accessibility need resides in code 😄 #VariableTypography #aeaden
Yes! Everyday is a great day to add alt text to your images.
If your business goal is to "have a webpage with resources on it," your business is in trouble. #contentstrategy
good morning content ≠ marketing thank you and enjoy your day
Always on my desk, dog-eared, corners turned down, spine worn out, underlined, highlighted and covered in coffee and office-mate fingerprints.
I had the privilege of meeting @sara_ann_marie several years ago via @ConfabEvents, and now I finally read one of her books. Thank you for this resource, SWB! Who's read it?
Hey web content people in #highered: Don't give up today, OK? You're good at making your site lean, organized, relevant, and relatable. And we need you!
Red tape has stretched a 1-hour task into a 3-week ordeal for my entire career.
I love processes. Processes are great. But if following a process means ignoring a real or changing need, TOSS THE PROCESS.
Email: "Here's the approved content for the new website!" *opens attachment and finds only 2 sentences
Two very different website approaches: "What do we want users to do? And how can we make them do it?" -vs- "What do our users want to do? And how can we help them do it?" #FoodForThought
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How can a designer design a website if they don't know what it's for? And yet, here we are...
Blushing. Thanks!
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