@AlanXLI Profile picture

Alan Li

@AlanXLI

Joined July 2010
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The only real advantage in DTC is supply chain.


Alan Li Reposted

Paid media should be treated like other service industries. You pay consultants to review your business. You pay accountant firms to oversee the work your internal team did. Internal team managing day to day. Expert to guide and review.


You’ll 10x your understanding of the DTC game. Go book that call!

I’m now on @MentorPass to share my expertise from growing brands like @rayconglobal and @LinjerCo If you book a call with me, 100% of the proceeds will go to the charity of your choice (thanks to Ben Cogan for the inspiration). 📄 Details: My rate starts at $200 per hour.…



Alan Li Reposted

DTC Supper Club📍Dallas, TX Your boys (@Cody_Wittick and I) hosted a last minute dinner at #SubSummit—40 folks strong! Many thanks to @yojimmykim + @Sendlane crew for sponsoring 🤙 New friends, real talk, good times >>> Shoutouts to all who came: - SUPPLY - Shinesty -…

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Alan Li Reposted

I have never seen a loyalty or referral program turn a profit. Not when you take into account: Fraud, set up, SAAS cost, fulfillment, CX, COGS. It is a myth, a lie, a hope, a dream.


Alan Li Reposted

Kids are making $25K/month with digital products But most people don't know how. So we built 170+ ChatGPT prompts to build a profitable online store and help you make money too Normally $39, but next 24 hrs it's FREE! To get it: 1. Follow me 2. RT this tweet 3. Reply "SEND"


Alan Li Reposted

Age at first $1 Billion: • 23 Mark Zuckerberg • 31 Bill Gates • 33 Tiger Woods • 34 Rihanna • 35 Jeff Bezos • 40 Mark Cuban • 41 Elon Musk • 49 Oprah • 50 Jay-Z • 51 Michael Jordan • 56 Warren Buffett 1 important lesson from each:


Alan Li Reposted

Every product has a product-channel fit. Some products have the unit economics to support FB ads in this environment. This usually looks like an AOV of over $70, and a mass appeal product. @SeanEcom’s ridge or @robbfraser’s outway socks is a good example. There’s lots of others…


Alan Li Reposted

9 months ago I sucked at storytelling. Now my stories have gotten me +18,000 followers Here are my 9 favorite resources to make you a better storyteller:


Alan Li Reposted

Hot take: Building a personal brand, a reputation of being a hard worker, and having valuable skills... Is a much better safety net than college


Alan Li Reposted

I attended a DTC meetup yesterday at @shopify NYC. We spent the day chatting all things ecomm, subscription and growth. A few takeaways 🧵

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Make it like Tinder. Let me swipe on my prospects and let my prospects know I swiped right on them. All this other stuff is non sense surface level bs.

What features or functionality do you wish LinkedIn had? Or put differently, if you were in charge of product at LinkedIn, what would you do?



Alan Li Reposted

I think we take for granted how great the Meta algorithm is. Today I was able to launch over 30 new Memorial Day creatives, bump spend considerably, and could practically trust the algorithm to allocate spend with almost no involvement from me.


This is gold.

The most important skill you’ve never been taught: Storytelling 10 dead-simple tips to make you a better storyteller:



Amazing story. Just amazing.

Look at this kids face. He was making $500K per cold email sent. Earned $10M+ profit in the first year of his business. Sold it and "retired". Here's what his business was and how he built it: (this is my story) 👇

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Ppl talk shit about how young ppl are entitled/lazy. Maybe some are, but there are definitely a lot of hustlers out there. I love stories like these. There’s never been a better time to get rich, the only thing that most ppl lacks is the mindset the will to get going.

I'm 24. I run an Amazon business. It makes me $80,000 in profit a month. And it only took $950 get started. My blueprint is an escape from the Matrix:



This cannot be better said.

Date nights are incredibly overrated Date MORNINGS nothing better.



Alan Li Reposted

Making the most of this trip to NYC! Stayed in Manhattan (close to meetings: time = money), hosted dinner with eCommerce friends, and met new people. Most importantly, trip was short & sweet, so I can get home to my kids*. *budget = 40 days away from my kids per year

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I felt like I 10’ex my learnings this weekend thanks to @RomanEcom and @mrsharma for putting together such dope event @DTCExperts! Met so many founders doing cool shit. DTC is NOT dead at ALL. DM me if you’re ecom or ecom SaaS founder looking to partner/grow/exit. Here to help!

Making the most of this trip to NYC! Stayed in Manhattan (close to meetings: time = money), hosted dinner with eCommerce friends, and met new people. Most importantly, trip was short & sweet, so I can get home to my kids*. *budget = 40 days away from my kids per year

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New York City Lyft Uber drivers have the most interesting music. On this trip to DTC experts, I heard, house and techno, deep and melodic Buddha bass type of vibe, dance hall, weird electronica, hip hop of course, and it’s all a vibe. This city is magical.


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