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Donald Williams

@dnldedwn

EVP and CDO, @HorizonMedia | Co-Founder, @Night_Mkt | Partner, @GoInCred | Co-Founder, Chapter & Verse | Board Director, @blue_hourstudio | Dig. Mrktng Expert

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I join Ian in the latest Digital and Dirt podcast on marketing trends. The episode is out tomorrow, March 15th. Thank you Digital and Dirt, I had a great time with this one. #Trends #Innovation buzzsprout.com/1818204/124073…


Register for Early Access Tickets Starting at $99.50 to Re:SET at Forest Hills Stadium in New York, NY psale.co/zFQ8TKQ


Thanks Kazy Lambist for spending 3,766 minutes with me in 2022. I couldn’t stop listening to On You. #SpotifyWrapped open.spotify.com/artist/41Ue54V…


More #sustainable technologies will really help larger corporations get on board with reducing their #emissions and possibly even attempt to reach net-zero emissions when they realize that #sustainability truly does matter to customers. thedrum.com/opinion/2022/1…


AGen Z continues to dive into #cryptocurrencies, brands must learn how to integrate #blockchain-based technology. Some luxury brands that have failed with integration, missed out on engaging a significant portion of their demographic. #crypto beincrypto.com/luxury-brands-…


Enlightening piece about what the future of #blockchain means for other industries. @RocketGirlsSci highlights that a lot of the big wigs of Wall Street are entering the world of #blockchaingaming. forbes.com/sites/melanief…


Roblox isn’t a #Web3 ecosystem, but it also doesn’t fit under the heading of a video game. So many #brands are leveraging Roblox to create unique and interactive experiences. Is Roblox part of the #metaverse or something different? adage.com/article/digita…


What do you think of this use of NFTs? Will we start to see them used more in the travel industry, or does this sound more complicated than finding travel accommodations already are?


Using #blockchain could help with #sustainability because it is a digitally distributed, decentralized ledger that can help trace multi-step transactions. This kind of tech can help with monitoring and certification of any company's #ESG score. financialexpress.com/blockchain/blo…


There's definitely a belief that #blockchain is only transformative when used in finance. In reality, #blockchaintechnology can be used in healthcare, #tokenization is big in real estate, security, media, and even law enforcement. therecursive.com/blockchain-use…


This is so important not only for the future of #sustainability but for the future of the #marketing industry. I'm so excited to see young #marketers have the option to learn how to build sustainability into their work from the start.


While there are many benefits to #blockchain - #transparency, #traceability, immutability - the cost of blockchain implementation is a huge risk for many companies. Understanding how blockchain's disadvantages are enough to destroy companies is important. forbes.com/sites/forbeste…


Interesting take from Ravi Sarathy about #blockchain being a business disruption. He explains that blockchains "secure, distributed #DigitalRecords represent the next great disruptor to traditional business." What do you think? news.northeastern.edu/2022/10/18/blo…


What does the continued use of #blockchain mean for the future of #Web3? Well, for one thing, there's the possibility that Web3 can bring together various blockchains the create an open network, which we have yet to see. @anthony_ejiofor dailyhodl.com/2022/10/17/ult…


So important that we are aware of what #Greenwashing is and can spot it. It is disappointing that so many companies use greenwashing to manipulate customers and clients, so it's up to the public to educate themselves and hold these companies accountable when possible.

Greenwashing is steadily grabbing the eyeballs of environmentalists and policymakers. One of the major motives of greenwashing is to create public confusion and manipulate public opinion to sway consumer markets. An explainer on @MongabayIndia: bit.ly/3MoPiA6



When we talk about creating a more #sustainable world, the first thing that comes to mind probably isn't #Web3; but should it be? #NFTs and #Web3 democratize digital assets, which shows how Web3 can change consumption habits and end excessive production. weforum.org/agenda/2022/10…


It looks like #SocialTokens will be the next big transformation to #blockchain and #crypto! They can be exchanged and can generate revenue from online communities in ways that NFTs just can't. Are social tokens the answer to blockchain and crypto issues? analyticsinsight.net/social-tokens-…


This data really shows why #Greenwashing just won't cut it. Customers want #sustainability to be at the forefront of a business's values and practices. Now more than ever businesses need to focus on green initiatives that stick.

Customers’ purchasing decisions are powering the future of enterprise sustainability. Market and investor pressure, business impact, and customer pressure shape the demand for sustainable business practices. #infographic Source @SAP rt @antgrasso #Sustainability #NetZero

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It's essential to learn that "#blockchain is more than #cryptocurrency or digital art," and it will continue to change the future. The power that #NFTs and #IoT hold are so transformative. Understanding how to use blockchain is such a great tool. spiceworks.com/tech/devops/ar…


Exciting news for the "#NFT label" as Death Row Records continues to take steps into the #metaverse... A new partnership with #Web3 platform Gala Music will help grow the platform and shape what's to come. Will #blockchain transform the music industry? billboard.com/pro/death-row-…


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