Amy Koo
@amykooKRSenior Product Manager at Kantar Retail
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Want the latest shopper trends in online grocery? Take a peek at Kantar Consulting's comprehensive study, covering @AmazonFresh @PeapodDelivers @kroger Clicklist @walmart Online Grocery Pickup and more! kantarretailiq.com/Conversation/C…
Conscious consumerism is increasing. #shoppers exert more influence on what #brands are perceived to stand for #KRevents @ali_chapmanKR
Nearly half of all #shoppers are interested in or used online grocery services like @Instacart @blueapron @DollarShaveClub #KRevents
No demand gap btw affluent & lower income #shoppers for grocery delivery shows universal desire for convenience @rachelmmcguire #KRevents
Far from the stereotypical frivolous impression, single women are more pragmatic and functional when #shopping #KRevents
A third of all #shoppers are "extremely" worried about paying everyday expenses - #retail must help alleviate this anxiety #KRevents
An age barbell in #shopper behavior. #Retirees & #Centennials much more willing to explore and discover in #retail #KRevents
#AmazonPrime already dominates across all #shoppers with 37% penetration - but #Centennials at 50% are locked into ecosystem #KRevents
If #Millennials are #digital natives, #Centennials are #mobile natives #KRevents
A quarter of #Centennial grocery trips driven by immediate use, particularly for perimeter items and use center store less #KRevents
#Centennials, under 20, are 25% of US pop. - the leading edge of tomorrow's #shoppers with different spending needs #KRevents
Lower oil prices a boon to most, but drops income and spending power of oil states - TX alone is 10% of US retail @DougH_KR #KRevents
52% of older households have no retirement savings - huge opportunity for retail to help them stretch their dollars @DougH_KR #KRevents
Fastest growing #shopper segments - #millenials #boomers w/o kids changing how retail must align to different lifestyles @DougH_KR #KRevents
Location is critical in understanding job recovery, income, and spending capacity #KRevents #Employment
#eCommerce #marketplaces to grow 21%+ in next 5 years, shifting #shopper expectations and behavior @RobinS_KR #KRevents @KantarRetail
It's our job to help #shoppers save time - which makes them willing to pay a premium for convenience @KR_DianaS #KRevents #healthandwellness
Specialization and "expert" experiences for key categories help big boxes remain relevant @LauraWK_KR #KRevents #assortment
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